Mininmamente
Brand Identity
Overview
A personal branding project for Inma Torres, creator of a minimalism and intentional living platform. The brief was clear: a visual identity that communicates stillness and simplicity — and honours the wordplay embedded in the name itself, with Inma living inside Mínimamente.
The logo makes that connection visible, using typographic weight to surface the name within the word.
Task
Brand identity design
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